Shiva Shakti Portfolio | F&B Branding Win

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Shiva Shakti

An Indian dining legacy, redesigned for the digital age.

For over two decades, Shiva Shakti has defined Indian cuisine in Cambodia. From royalty to celebrities, the restaurant welcomed generations of diners—but hadn’t yet welcomed the digital era. We helped them make the leap.

INDUSTRY

Hospitality / F&B

REGION

Phnom Penh, Cambodia

SERVICES

Branding, Packaging, Website Design & Development, Social Media, SEO

DURATION

5 Months

The Ask

Shiva Shakti had the reputation, the story, and the loyal customer base. What they didn’t have was a digital experience that reflected any of it.

They came to us with a clear goal:
To build a user-friendly website, develop a memorable online presence, and ensure that their legacy felt as relevant today as it did twenty years ago.

They weren’t starting over. They were starting from somewhere important

The Challenge

Despite being a pioneer in Phnom Penh’s food scene, Shiva Shakti hadn’t capitalized on digital momentum. Their existing assets were either outdated or nonexistent, and their voice—once powerful through word-of-mouth—was missing online.

We needed to

Build a digital identity that reflected decades of trust

Design a website that balanced authenticity with ease

Create branding and packaging that felt premium, modern, and rooted in culture

Launch a content strategy that reached new audiences without alienating their old ones

It wasn’t just a design problem. It was a matter of translating legacy into experience.

The Approach

Rebranding with elegance and culture at the core

We retained Shiva Shakti’s traditional cues while introducing modern elegance through typography, palette, and iconography. The packaging system was redesigned to feel premium—honoring Indian heritage with a fresh lens.

A website designed for action and ambiance

We created a visually engaging, fast-loading website that felt like the restaurant itself: warm, inviting, full of detail. From a one-click “Book A Table” flow to a gallery showcasing its regal legacy, every scroll was purposeful. We also integrated QR menus and sanitation protocols to build post-pandemic trust.

Social media that told a modern story

On Instagram and Facebook, we crafted a visual narrative that blended culture, cuisine, and nostalgia. Post themes included signature dishes, customer moments, cultural festivals, and legacy throwbacks—supported by original captions that were local, lovable, and always on brand.

SEO that delivered organic growth

We applied a full-stack SEO strategy—from meta and header optimizations to content syndication and backlinking. We built structure, clarity, and intent into the site’s core to boost visibility without relying on paid channels.

The Work

What it looked like

A redesigned brand identity across physical menus, packaging, and tableware

A website that offered storytelling, booking, and browsing in one seamless journey

Instagram and Facebook feeds that felt celebratory and cultural

Subtle modern upgrades to retain existing customer sentiment while inviting new ones in

The Outcome

The Corriander Leaf didn’t just update their digital platforms. They upgraded their entire customer journey—starting from a search result, continuing through a table reservation, and staying alive in stories shared online.

Highlights

Website inquiries increased 4x in the first 90 days

Instagram reach doubled, with above-average engagement for a fine-dining niche

SEO performance landed Corriander Leaf on top for key search terms in Yangon

Catering leads and private bookings saw a measurable boost

Guests began complimenting the brand beyond the food—“the whole experience”